Know the ground,
own the location.
To open your business or grow your chain of locations: analyse areas, measure the competition and pick the best location. No jargon, no prior experience needed.
Your area study,
in 3 steps
From opening the map to a data-backed decision. In minutes, not weeks.
Draw your area
Select any area on the map with a polygon, a radius or an isochrone. You decide the reach.
See the full profile
Demographics, income, competition and mobility of the area, compared with the city average.
Decide with data
Check the NovaScore, export the report, compare zones and locate the competition.
A full report in
seconds
Everything you need to
decide on every location
From raw data to a clear comparison between areas. No exporting, no map expertise needed.
Know who lives in each area
Income, age, education, household size and origin. The socioeconomic profile of any area, compared with the city average.
- Over 60 indicators per zone
- Compared with the city average
How many people your store reaches
Draw the area you can reach in 5, 10 or 15 minutes on foot, by bike or by car, and see how many people live inside.
- Isochrones on foot, by bike or car
- Reachable population instantly
- Define your delivery or distribution area
Measure saturation before you enter
Locate the competitors in your sector within the radius you choose and find out whether the area is saturated or has room.
- Competitors by sector and radius
- Area saturation index
A clear score for every zone
All the information on a zone, summed up in a 0 to 100 score tailored to your type of business. Compare and prioritise at a glance.
- 0–100 score tailored to your business
- Compare and prioritise multiple zones
Calculated with official data and a transparent, auditable method.
Cross-reference your data with the whole territory
Upload your customer base, your stores or your points of sale in Excel or CSV and see them on the map, alongside demographics, competition and catchment areas.
- Import Excel or CSV in seconds
- Cross-reference your points with population, income and competition
- Detect the overlap between your stores (cannibalisation)
- Everything stays in your account, ready to export
Your data is yours: it's not sold or used for anything else.
· My stores · Cannibalisation
From your first store to your entire network
No maps or GIS knowledge needed, and none of the cost of the usual tools.
Why it exists
The location intelligence the big chains rely on, now for your network. Expanding isn't guesswork: every opening, backed by real data.
Professional quality, made accessible
The analysis the big chains rely on, now from €59. No sales calls, no long contracts.
Official data, transparent estimates
We work with official data. When a figure is an estimate (such as daytime footfall), we always say so and explain the method, which is transparent and auditable. We never make up data.
Your data, official and in the EU
The data we show is official: statistics institutes, land registry and public records. And yours lives on EU servers, with native GDPR compliance and support in your language.
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